Everyone knows the big fintech apps — Venmo, Robinhood, Coinbase. But most people don’t know the person who powers ALL of them. Zach Perret didn’t build another consumer app. He built Plaid — the invisible infrastructure that connects fintech apps to your bank in seconds. Before Plaid, connecting to a bank was messy, inconsistent, and almost impossible to scale. Perret solved a problem everyone avoided… and created the backbone of modern fintech. Plaid became the quiet engine behind thousands of apps: Chime. Betterment. SoFi. Coinbase. Robinhood. If you’ve linked a bank to anything, you’ve used Plaid. The lesson? The biggest opportunities in fintech aren’t always sexy. Sometimes the real power is in fixing the boring, technical chaos behind the scenes — the kind of stuff entire industries depend on. Save this for later and follow FintechBits for more Money Builder stories. #fintech #plaid #founderstory
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@fintechbits Everyone knows the big fintech apps — Venmo, Robinhood, Coinbase. But most people don’t know the person who powers ALL of them. Zach Perret didn’t build another consumer app. He built Plaid — the invisible infrastructure that connects fintech apps to your bank in seconds. Before Plaid, connecting to a bank was messy, inconsistent, and almost impossible to scale. Perret solved a problem everyone avoided… and created the backbone of modern fintech. Plaid became the quiet engine behind thousands of apps: Chime. Betterment. SoFi. Coinbase. Robinhood. If you’ve linked a bank to anything, you’ve used Plaid. The lesson? The biggest opportunities in fintech aren’t always sexy. Sometimes the real power is in fixing the boring, technical chaos behind the scenes — the kind of stuff entire industries depend on. Save this for later and follow FintechBits for more Money Builder stories. #fintech #plaid #founderstory
