Founded in 2013, Fox My Box (FMB) is a creative and experiential mix-media startup that customises a wide range of gadgets and electronics such as laptops, phones, covers, air purifiers, refrigerators, Original Zippo Lighters, cycles, motorbikes, and microphones, along with turnkey concepts for interiors and campaigns for companies. Its unique concepts and out-of-the-box thinking have been a game changer in a saturated market, flooded with established designers. “Design and art was something I admired since I was a kid but I couldn’t pursue it as becoming a Doctor or an Engineer were the only options at that time. Eventually, I came across Colorware, which customises electronics to any choice of colour. This fired up my imagination and I decided to apply to them for a job. With no real skill set to offer, I was rejected. But the idea stayed on”, he tells Homegrown.
