Atlan CEO Prukalpa Sankar warns founders against frothy VC markets amid AI hype – The Economic Times

The Economic Times


Atlan cofounder and CEO Prukalpa Sankar cautioned startup founders to be careful of the frothy venture capital (VC) markets fuelling the AI hype, and urged them to maintain sound capital strategies.

“I think the VC markets are a little frothy right now,” Sankar said, adding, “I would really caution founders to think hard about capital. There’s definitely hype associated with that.”

However, she clarified that the tech was salient. “I believe the technology is here. It’s going to change everything. We can argue the timelines, but this is the biggest change we’ve seen in our lifetime. I don’t think the technology is hype at all.”

“The financial markets, both the VC and the capital markets, are pretty high in the hype cycle right now,” she added.

Cofounded by Sankar with Varun Banka in 2023, Atlan is a data collaboration startup. Its platform stitches together a company’s scattered data with AI use cases into what it calls a context layer, creating a single version of truth. She was the winner of the Woman Ahead category at the ET Startup Awards, 2025.

Sankar also spoke about challenges in the AI stack. “It all flows down to the model layer where you’re building. Even though the tokens keep getting cheaper, the tasks keep getting more complex. So, the overall cost keeps increasing. Even the model layer companies are not making any money.”