VinFast’s EV Ride Hailing Business Green SM Enters India

VinFast’s EV Ride Hailing Business Green SM Enters India


SUMMARY

The electric cab service was launched by VinGroup’s chairman Pham Nhat Vuong in 2023 as Green and Smart Mobility JSC

The first phase of Green SM in India will see it operate Green SM Limo in key areas of the Delhi NCR and it intends to expand its service coverage in stages in line with demand

People can book the service through the Green SM app, available on the App Store and Google Play, contact the hotline, or hail a vehicle directly in Green SM operating areas

VinFast parent Vingroup-owned electric mobility arm Green SM has entered the Indian market with the launch of Green SM Limo, an electric cab service, in Delhi NCR today.

The electric cab service was launched by VinGroup’s chairman Pham Nhat Vuong in 2023 as Green and Smart Mobility JSC. It operates a fleet exclusively of VinFast’s EVs — electric cars and electric two wheelers.

Green SM Limo is operated with the VinFast Limo Green, a seven-seater electric SUV.

The first phase of Green SM in India will see it operate Green SM Limo in key areas of the Delhi NCR. The company intends to expand its service coverage in stages in line with demand.

People can book the service through the Green SM app, available on the App Store and Google Play, contact the hotline, or hail a vehicle directly in Green SM operating areas. 

To lure customers, Green SM is offering a promotion of 50% or up to ₹250, for customers booking rides through the app from June 5 to 11.

The company said that its ride hailing services would be helmed by cab drivers that are a part of “team of professionally trained green drivers”. These drivers would be trained to drive EVs. 

“We come to India with respect for the market, confidence in its long-term potential, and a commitment to working closely with local partners. Green SM hopes to bring high-quality fully electric rides to customers, while contributing to broader access to safe, reliable, and more sustainable mobility choices,” GSM global chief executive Nguyen Van Thanh said.

It is pertinent to note that Green SM was able to capture 40% of the taxi market in Vietnam, accounting for over 30,000 electric taxis as of May 2024. The company gradually expanded the service to other countries — Vietnam, Laos, Indonesia, the Philippines — before launching in India.

Inside India’s EV Ride Hailing Space

The entrance of the global EV ride hailing company in the Indian market comes at a rather interesting time for the market. The EV ride-hailing economy of the country was earlier led by BluSmart, which had gained significant traction in multiple tier I markets in the country till last year.

However, things changed significantly since the BluSmart crash in April 2025. The markets regulator SEBI identified that the promoters of the ride hailing startup, Anmol Singh Jaggi and Puneet Singh Jaggi, were guilty of misutilising their listed company’s Gensol’s funds in a fraudulent manner and treated the capital as a piggybank for them and BluSmart as well.

By the end of last year, BluSmart effectively had no presence. Since then, a plethora of small players have emerged, bidding to capture a chunk of the EV ride hailing space, which had not seen an exclusive focus from ride hailing majors like Uber and Rapido. 

Startups like TreV Mobility, Plush Miles, Naviget and Shoffr have gained traction for their ride hailing business in recent months. For instance, Bengaluru-based Naviget has been able to expand its operations to Delhi NCR, Chandigarh, serving 15,000 since inception. 

Can GSM Gain Disrupt The Indian EV Ride Hailing Market?

The entrance of the VinFast-backed service could potentially disrupt the market. This is because the EV major is well on its way to capitalise on the EV boom in India for some time now.

In August 2025, VinFast inaugurated its electric car manufacturing facility in Tamil Nadu’s Thoothukudi, with committed phased investments of up to ₹16,000 Cr (about $2 Bn) and an additional $500 Mn in December. 

The facility has given the Vietnamese company a significant lead in manufacturing. It is targeting to produce 50,000 vehicles from the plant annually and scale this capacity to 1.5 Lakh units once fully operational.

After launching its EV cars, the company has also been looking to introduce its E2Ws in the country in 2026. The company has a wide portfolio of E2Ws in Vietnam, with models named VeroX, Feliz, Evogrand, and EVONEO, among others. The company’s price range for E2Ws sold in Vietnam starts at ₹60,500.

Important to reiterate that its EV-only ride-hailing services GSM exclusively runs the company’s electric cars and E2Ws. With the manufacturing in place for the vehicles, the company might be poised to gain a significant upper hand in terms of vehicle procurement.

Edited by Akshit Pushkarna 



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