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S2E TECH is an innovative sports data enterprise pioneering the digital transformation of youth physical education. Founded in December 2023 by CEO Heungsoo Kim (44), the company operates ‘SportLog’—a robust platform that seamlessly captures exercise data generated across schools and sports academies, converting it into customized coaching insights and comprehensive growth reports.

“S2E TECH is not merely creating a fitness tracker; we are building the fundamental digital infrastructure for youth sports”, CEO Kim emphasized. “We are establishing an ecosystem where a child’s exercise habits and physical development are meticulously managed through empirically validated data.”

SportLog addresses a critical inefficiency in the current physical education sector: the massive loss of unstructured data. Historically, fitness measurements at schools and academies were treated as one-off events and discarded. SportLog resolves this by accumulating continuous exercise records, allowing students to track progress through engaging missions while providing parents with objective visibility into their children’s physical development. Furthermore, educators can leverage this precise data to elevate the quality of their counseling and instruction.
The platform’s core competitiveness is anchored in three strategic pillars, entirely powered by S2E TECH’s exclusive technology:

First, the absolute conversion of fragmented exercise records into structured, long-term growth assets. Second, a unified platform architecture that eliminates information asymmetry by ensuring the exercising child, managing parents, and educating institutions share the exact same source of truth.
Third, a fiercely proprietary technological foundation. S2E TECH relies solely on its in-house developed Vision AI and data processing algorithms to perform rigorous record authentication and pattern analysis, ensuring the highest level of data integrity without reliance on external consortiums.
Currently deployed in approximately 100 physical education academies, Taekwondo dojangs, and sports centers, S2E TECH has rapidly secured a cumulative user base of over 7,000 members. The company’s sole-ownership technology and scalable business model have been aggressively validated through major national initiatives, including the Initial Start-up Package, the Digital Innovation Enterprise Global Growth S-Voucher, NIPA Regional Digital Global Bridge, and the Global Corporate Collaboration Program (MIRACLE).

“We operate our business with a powerful combination of proprietary capital and top-tier government backing, validating our technological independence”, CEO Kim noted.

“We are actively preparing to attract strategic investments and are conducting IR activities to enter the prestigious TIPS (Tech Incubator Program for Startup) program in 2026. Simultaneously, we are accelerating our global expansion.”

Armed with CEO Kim’s extensive background in establishing corporations across Asia, S2E TECH is aggressively targeting the Chinese, Vietnamese, and Indonesian markets. Having participated in the KOSME China-India AI Industry Exchange and the Vietnam Global Program, the company is leveraging the 2026 S-Voucher program to finalize local market verification and forge strategic distribution partnerships, backed by its fully localized, in-house tech stack.

Driven by a highly specialized internal team of AI engineers, platform architects, and service strategists—each boasting over a decade of domain expertise—S2E TECH retains total control over its technological roadmap.

“Our immediate objective is to establish SportLog as the undeniable standard for youth sports data in South Korea,” Kim stated. “In the mid-to-long term, we will evolve into an integrated, holistic growth management platform by bridging exercise metrics with comprehensive health data. Ultimately, we will ensure that every sports activity serves as a vital, permanent milestone in a child’s documented growth journey.”

Date of Establishment: December 2023
Core Business: Development and operation of a proprietary youth sports data and growth management platform.
Key Achievements: Deployed in ~100 sports institutions with ~7,000 cumulative members. Filed core sports ICT patents and secured comprehensive trademark rights. Selected for the Initial Start-up Package, Digital Innovation Enterprise Global Growth S-Voucher, NIPA Regional Digital Global Bridge, KOSME China-India AI Industry Exchange, and Global Corporate Collaboration Program (MIRACLE).

reporter jinho lee
[email protected]