Wealth-tech startup Fincart launches AI driven investment app

Wealth-tech startup Fincart launches AI driven investment app


Financial planning and wealth management platform Fincart has launched a new version of its Fincart app.

The app offers financial planning tools with goal based investing and AI driven personalisation across mutual funds, digital gold, unlisted stocks and other investment products on a single platform.

According to the company, the app enables users to plan, invest, manage and track their finances independently, with features aligned to their financial goals.

Founded in 2013 by Tanwir Alam, Fincart Finvest is a technology enabled financial planning and wealth management platform. It offers services across financial and investment planning, wealth creation, retirement planning, tax optimisation and risk management.

With the new app, the company aims to transition from a relationship driven advisory model to an AI led platform that provides personalised financial guidance to a wider user base, irrespective of portfolio size.

The app categorises users into investor personas such as Explorer, Grower and Anchor based on their financial behaviour and goals. These profiles are used to personalise recommendations, including mutual fund suggestions and portfolio allocation.

The platform also offers investment options across mutual funds, digital gold, unlisted stocks, Portfolio Management Services (PMS) for larger portfolios, and health and term insurance.

Other features include budgeting tools, portfolio tracking, financial recommendations, external asset synchronisation, family account management, and AI based insights.



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