Egyptian ed-tech startup eYouth has expanded into Iraq with the introduction of the country’s first Arabic-language digital learning platform, dedicated to developing skills aligned with labour market needs.
Founded in 2016 and taken online in 2018, EYouth designs and builds its own online training courses aimed at helping young people develop their careers and ensure they have the required skills for the labour market.
The startup has grown into a regional leader in ed-tech, providing accessible, high-quality, and customised learning solutions, and has already expanded into Saudi Arabia and the United Arab Emirates (UAE), reaching more than 4 million learners across 21 countries.
eYouth’s expansion into Iraq comes through a strategic partnership with Al-Majal Group, one of Iraq’s leading private sector groups. The goal is to support workforce readiness in Iraq by delivering high-quality training programmes aligned with the needs of key economic sectors and designed to respond to the evolving demands of the local labour market.
The platform will focus on high-demand skills across priority sectors, supporting Iraqi youth, fresh graduates, and experienced professionals seeking to upskill and maintain their competitiveness in a rapidly changing economy. It will deliver Arabic-first educational content, developed in line with international quality standards.
“Establishing eYouth Iraq is a strategic step toward building a sustainable talent development ecosystem in the country. Our goal is to work hand in hand with government institutions and private-sector partners to ensure that education is directly connected to real labour market needs. This platform will empower Iraqi youth with practical, future-ready skills and open new pathways to meaningful employment and active economic participation,” said Mustafa Abd Ellatif, co-founder and CEO of eYouth.
Ali Agha Jaffar, chairman and CEO of Al-Majal Group, said developing human capital was a cornerstone of Iraq’s long-term growth and economic resilience.
“This partnership with eYouth reflects our commitment to supporting Iraqi youth through accessible, high-quality education that responds to the real needs of employers. By collaborating with both public and private stakeholders, we aim to create sustainable value for individuals, businesses, and the national economy,” he said.
The platform is expected to launch in phases throughout 2026, with programmes gradually expanding across multiple sectors and regions within Iraq.
