Visiblie, the Belgian startup helping
businesses improve their visibility in AI-powered search, has raised €500,000
through a convertible loan funding round to support growth in the SME market
and accelerate international expansion. The round includes investment from
Seeder Fund, BeAngels and technology entrepreneur Steven Tielemans, who will
also join the company as a board advisor.
Founded less than a year ago by Gilles Praet and Domien Van Damme, Visiblie has developed a platform that helps
businesses understand and improve how they appear in AI-generated search
results. As these tools become increasingly prominent, the platform measures a
company’s visibility, identifies opportunities for improvement and provides
recommendations spanning website optimisation, content creation and external
digital signals.
The platform combines a proprietary
six-phase AI visibility framework with an AI agent that can implement
recommendations under human supervision. Its industry-specific datasets are
designed to tailor recommendations to the regulatory and operational requirements
of different sectors.
Gilles Praet, co-founder of Visiblie,
said this industry-specific data is what differentiates the platform from
conventional AI visibility tools:
Anyone can build a tracking
dashboard. The difference is in the data. We build a unique dataset that better
reflects how AI search models work across different industries. An insurer
plays by different rules than a SaaS company because of compliance, regulation
and specialist language. We build that sector knowledge into our model.
Less than a year after launch,
Visiblie says it serves hundreds of users across Belgium, the Middle East,
Mexico, Australia and Singapore. The company has also partnered with agencies
in several international markets and recently signed an agreement with PwC
focused on regulated sectors, including financial services and insurance.
The funding will be used to expand
Visiblie’s presence in the SME market and support international growth, with a
future seed funding round planned to support expansion into the US.
