AWS & CMU Powering the Future of Sports: Draft Week Showcase


Hosted by Carnegie Mellon University’s (CMU) Swartz Center for Entrepreneurship and AI Horizons, and in partnership with AWS, Powering the Future of Sports: Draft Week Showcase will bring together selected startups working at the intersection of AI, robotics, physical AI, and sports-adjacent applications including performance, training, safety, logistics, media, and fan engagement. The high-stakes pitch competition will include founder presentations of their innovations to industry leaders, including Mark Cuban, Ed Stack and leaders from AWS, the NFL and the Steelers. Successful startups will win big, but with a packed agenda and expert speakers, the Showcase isn’t solely focused on competition. It’ll grant attendees and founders greater recognition, wider access, and closer connections to a community building the next generation of AI technology.

“We are bringing together world-class technologists, industry leaders, and serious capital to spotlight the most promising companies at the intersection of AI, robotics, and sport in Pittsburgh, the beating heart of AI and robotics research and commercialization,” said Meredith Meyer Grelli, managing director and interim executive director, Swartz Center for Entrepreneurship, Carnegie Mellon University.

Those promising companies are the following six startups:

  • Flowstate — AI agents that analyze live and file-based video to automate workflows across sports content, sponsorship, media operations, and fan-facing distribution. Mission: become the intelligence layer for video.
  • Myoverse — A wearable neuromuscular sensing and AI analytics platform that transforms muscle activity into objective, real-time biomarkers for performance, rehabilitation and clinical decision-making.
  • Peachy Day — A migraine prevention app with predictive health tracking, coaching and neurologist-led care that can help to reduce pain, fast-track speed to care by years and fundamentally lower healthcare cost.
  • Perforated AI — Bringing a neuroscience breakthrough into live sports, powering faster, leaner, and more accurate AI that turns real-time player data into immediate injury risk signals, enabling intervention before small issues become season-ending injuries.
  • ServeSense — Hardware-software products for racket sport athletes, including a sensor that captures precise swing mechanics and feeds an AI coaching engine that delivers individualized feedback.
  • Sensi — An all-in-one sports performance system with cutting-edge sensors that track game-like drills and provide coaches, athletes and parents with the most comprehensive and accurate athlete data to elevate their competitive edge.



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