![[2026 The CEO of Catholic Kwandong University Early-Stage Startup Package] I-play, A company providing AI-based children's experience data analysis and customized educational matching services](https://newsx.io/wp-content/uploads/2026/09/1789395370_2026-The-CEO-of-Catholic-Kwandong-University-Early-Stage-Startup-Package.jpg)
Haeun Jeong, CEO of I-play
-Flagship item is ‘iLOG Booth,’ an AI-powered service that analyzes records of children’s experiences and recommends tailored educational paths.
-Collects real-time behavioral and reaction data exhibited during children’s experiential activities, utilizing AI analysis to recommend suitable educational fields and learning directions for each child.
“Currently, many parents select academies based on word-of-mouth or recommendations from those around them, but in reality, the optimal learning method and fields of interest vary vastly for every child”, stated CEO Jeong. “To resolve this mismatch, we operate a platform where children can firsthand experience various academies and discover the education that fits them perfectly. Since these trials naturally lead to actual academy enrollment, we deliver new, substantial value to both parents and educational institutions.”
The company’s flagship item is ‘iLOG Booth’, an AI-based service that analyzes children’s experience records to recommend customized education. This service captures real-time behavioral and reaction data manifested during children’s experiential learning, utilizing AI analysis to suggest ideal educational sectors and future learning tracks.
“I-play operates an edu-tech platform that bridges children with the most compatible education and academies”, CEO Jeong explained. “To find the right education for early childhood and elementary school students, it is paramount to accurately grasp the child’s genuine interests and reactions. iLOG Booth is a smart photo booth that automatically collects and analyzes feedback immediately after an experience, as children leave reviews through voice, text, photography, and simple interactive games. The gathered multi-modal data is analyzed by a KoBERT-based AI to determine the child’s level of interest, engagement, and behavioral disposition, which is then delivered as a comprehensive report synchronized with the I-play platform.”
Through these reports, parents can objectively verify which experiences sparked their child’s interest and which educational methodologies they responded to most favorably. Based on this accumulated data, they receive personalized recommendations for future education and activities. Far from being a conventional photo booth, iLOG Booth serves as an AI-powered educational data hardware service that logs a child’s experiences as tangible data and translates them into customized educational matching.
The paramount competitive edge of iLOG Booth lies in its ability to analyze the interests and traits of young children through data and seamlessly connect those insights to customized educational recommendations. “Early childhood and elementary school years are periods where a child’s interest and joyful participation matter far more than rigid academic achievement”, noted Jeong. “However, the current educational market heavily evaluates children based on learning outcomes, making it difficult to uncover a child’s actual interests and aptitudes. Repeatedly exposing a child to incompatible education at an early age can cause them to lose interest in learning altogether or develop a negative perception of education.”
Immediately following a class, iLOG Booth captures the voice, text, photo, and gaming reaction data left by the child, which the KoBERT-based AI processes to decode their exact engagement level and disposition. The analytical results are delivered to parents in a report format, allowing them to objectively cross-check which fields their child gravitated toward and which teaching styles proved most effective.
Regarding future roadmaps, CEO Jeong stated, “Our milestone is to scale iLOG Booth into a standardized platform utilized by educational institutions and experiential facilities nationwide. Moving beyond a simple experience-logging service, we intend to evolve it into an integrated growth platform that connects education, career paths, and experiential learning based on a child’s developmental data. Ultimately, our vision is to empower every child to discover the education and experiences perfectly tailored to who they are.”
Date of Establishment: November 2025
Core Business: AI-based children’s experience data analysis and customized educational matching services
Key Achievements: Selected for the 2025 Preliminary Startup Package, Selected for the 2026 Early Startup Package, Awarded the Entrepreneurship Prize at the Seoul Women’s University Startup Competition
reporter jinho lee
[email protected]
Source link
