Meta invests 900 million in cred as kunal shah transitions, ETStartup

anara impact capital secures 48 million for debut fund, ETStartup


CRED has raised $900 million in a funding round led by Meta, marking a significant milestone for the Bengaluru-based fintech startup. This investment, which values CRED at around $4.5 billion post-money, is structured through a combination of primary and secondary share sales, with nearly $500 million designated as primary capital and approximately $400 million in secondary transactions. This round surpasses the total capital CRED had raised in all its previous funding rounds combined.As part of a leadership transition, CRED’s Chief Strategy and Finance Officer, Miten Sampat, will assume the role of interim CEO. Sampat, who has been with CRED since 2020, is recognized as a key architect of the company’s business and financial strategy. Kunal Shah, the founder and outgoing CEO, will continue to hold his shares in CRED while taking on a global leadership role at Meta-owned WhatsApp.The deal is notable not only for its size but also for the timing, as it comes amid a challenging venture funding landscape where late-stage rounds have become increasingly difficult to secure. Meta’s willingness to invest such a substantial amount signals confidence in CRED’s business model and leadership team. Additionally, this funding is expected to facilitate one of the largest employee liquidity events in India’s startup ecosystem, allowing current and former employees to monetize their stock holdings.CRED has evolved significantly from its origins as a credit card bill payment app, now offering a range of financial products including wealth management through its acquisition of Kuvera and a standalone loan app, ‘Cash by CRED’. The fresh capital will be utilized to scale these offerings and enhance features across its multiple platforms, as the company prepares for its next phase of growth and potential public listing.



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